RISE SCE was appointed to conceptualise a sponsorship program for the King Abdulaziz Center for World Culture (Ithra). Our efforts were pivotal in aiding Ithra to pinpoint their most valuable assets, preparing the groundwork for a viable commercialisation strategy that can seamlessly embrace upcoming assets.
Our proprietary valuation methodology was leveraged to enhance the market value of Ithra’s priority assets. This process also involved the allocation of rights and benefits to distinct tiers, empowering Ithra to comprehensively navigate the market with a robust toolkit.
KEY RESULTS
-
10
Market-ready sponsorship
packages structured -
Developed
fully scalable
sponsorship framework -
ELEVATED
ithra’s sponsorship team via impactful capability development workshops
Gallery
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