RISE SCE was commissioned by the Department of Culture and Tourism Abu Dhabi to develop and execute a commercial programme for the NBA Abu Dhabi Games.
The team developed sponsorship packages, created sales materials and engaged the private sector to negotiate and sell rights to 2 NBA Pre-Season Games, 1 NBA Junior League, and 1 NBA 2K League.
KEY RESULTS
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SALES ENGAGEMENT
across the UAE Market
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50+
Brands Engaged
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NEGOTIATED
High-Value Branding
Opportunities for Local Partners
Gallery
MORE CASE STUDIES
AL FATEH
RISE SCE developed a comprehensive commercial program for Al Fateh’s recently built stadium. We compiled a strong set of rights & benefits for the stadium, aimed at maximizing value for our client. These rights were then…
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DIRIYAH SEASON
RISE SCE was appointed by the Saudi Arabia Ministry of Sports (MoS) to manage the commercialisation of the Diriyah Season running for over five months. With a world-class line-up of international sports, entertainment and cultural activities,…
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ITHRA
RISE SCE was appointed to conceptualise a sponsorship program for the King Abdulaziz Center for World Culture (Ithra). Our efforts were pivotal in aiding Ithra to pinpoint their most valuable assets, preparing the groundwork for a…
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JOCKEY CLUB OF
SAUDI ARABIA X SAUDI CUP
RISE SCE successfully managed and implemented sponsorship rights for the Jockey Club of Saudi Arabia’s Saudi Cup 2023, Working with the JCSA to deliver rights for Longines, STC, Al Rajhi Bank, Dr Sulaiman Al Habib, Al…
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MINISTRY OF CULTURE
RISE SCE was appointed by the Saudi Arabia Ministry of Culture to develop a comprehensive sponsorship program inclusive of strategy development, sales, activation, and implementation – for flagship assets including the Riyadh International Bookfair, Red Sea…
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RIYADH ART
RISE SCE is appointed as the exclusive commercial agency for Riyadh Art, delivering a pioneering commercial art programme for the Kingdom. Working closely with the Royal Commission of Riyadh City, RISE SCE’s in-house commercial team has…
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ROSHN SAUDI LEAGUE
RISE SCE was onboarded as the exclusive sponsorship agency for the Saudi Professional League in 2021. Since then, RISE has onboarded multiple partners to the league including the naming rights partner, Roshn. As the fastest-growing league…
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ROYAL COMMISSION FOR ALULA
RISE SCE was commissioned by the Royal Commission for AlUla to to be the official partnership agency for the AlUla Moments from 2021-2023 We developed and implemented a commercial programme for AlUla Moments and engaged the…
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SPECIAL OLYMPICS UAE
RISE SCE was commissioned by Special Olympics UAE to develop the national five-year strategic roadmap and implementation plan for the organization. We conducted in-depth research into the organization’s strengths and weaknesses, its positioning, and stakeholder perceptions…
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SPORTS FOR ALL FEDERATION
RISE SCE was commissioned by the Sports for All Federation (SFA) to be the official commercial agency for the audit, strategy development and valuation of all owned assets across four asset pillars: facilities, events, communities, educational…
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NBA GAMES ABU DHABI
RISE SCE was commissioned by the Department of Culture and Tourism Abu Dhabi to develop and execute a commercial programme for the NBA Abu Dhabi Games. The team developed sponsorship packages, created sales materials and engaged…
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